Alex Morgan — Product Design

Article

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Early wireframes and user flows

The Challenge

Process

Research

Ran collaborative workshops with product and engineering, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

$2.3M in incremental ARR. Since shipping, we've measured 2.1x improvement in engagement.

Article

Shipping quality design requires collaboration and iteration. Recent work has shown me how . The implications matter for teams and organizations.

Key Takeaway

Whether you're building your product, this principle resonates.

Account